Recently, in the Facebook community, brands have changed the big head stickers to pink, in addition to the response to the Ministry of Health and Welfare led by the mask regardless of color, the deeper meaning in fact in color regardless of gender, regardless of your gender identity, do not need to use color classification.
The outbreak of COVID-19 has been burning for nearly four months, but a warm current in the outbreak has been taking place in recent days.
On April 13, 2020, at the daily press conference of the Central Outbreak Command Center, Commander-in-Chief Chen Shizhong made a statement on "Boys wearing pink masks and are easy to be discussed in school", in which he said:
Hello, Mr. and Mr. Journalist, everyone should have noticed today that we (the five officials
on the stage) are wearing pink masks, because yesterday I heard that there are children, because wearing pink masks in school is talked about by the family. This side to say to the children, in fact, the color of the mask is the same, the big family can wear, pink is actually also good, perhaps everyone is relatively young, we were children's favorite cartoon sing -pink leopard (perhaps everyone does not know howl), pink at that time is really a very red color .
As soon as this remark came out, netizens left messages saying "cute", "intentional" and "solving gender stereotypes". And on the Facebook community, brands have also changed the head stickers to pink, in addition to the response to the Ministry of Health care led by the mask regardless of color, the deeper meaning in fact in the color regardless of gender, do not need to define pink as "boys can not wear the color."
Major government agencies, the media, such as the Ministry of Culture, public television news stations and other units, have been replaced with pink head stickers. Joyu Wang, the Wall Street Journal's Hong Kong-based community editor, even shared a screenshot on Twitter as follows:
Images: Twitter Screenshot
Images: Twitter Screenshot
#ColorHasNoGender, the color has no sex. From government departments to major brands to change pink head stickers action can be seen that the concept of gender parity is becoming more widespread. It is indeed the 20th anniversary of the death of Rose teenager Yeyong Gao next Monday (April 20). That year, because the concept of gender parity was not implemented into life, resulting in him leaving us forever. If the promotion of sex flat a little earlier, now Ye Yong? , do not know how bright young?
Let us hold the feeling of respect for diversity, color regardless of gender, and then see which brands change to pink head paste!
Pictures: Facebook Screenshot
Pictures: Facebook Screenshot
Pictures: Facebook Screenshot
Pictures: Facebook Screenshot
Pictures: Facebook Screenshot
The war against epidemic prevention is everyone's responsibility. It is equally everyone's responsibility to promote gender equality. This wave of pink sea in the community, let us see that gender-conscious brands, can get community goodwill, deepen brand impression, but also to achieve the goal of promoting the brand.
When everyone sees gender as a "public matter", society will no longer have the next Ye Yonggao, the next Room N.