The Internet is an indispensable object in today's society.In the Internet world, you can only use the convenience of the Internet, but how can you make good use of it to make it work?Let's look at the Groupon story.

Second Wave of Internet Revolution, Profits Model Explicitly Fold M&A Wave

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At the end of last year, Groupon acquired the Map Diary, the second multi-national acquisition in Taiwan in nearly five years.Not long before, Groupon made a bid for Google bid, but it was even more surprising that Groupon rejected Google's acquisition of Google.

Groupon was established in just two years, with a total of 500 cities across 42 countries, with 60 million registered users in the world, attracting more than 1 billion US dollars in venture capital.The annual revenue of US$ 6, 600 million, which is the fastest growing Internet company in the world so far, has been the highest in the history of corporate history. Even without shareholder perspective, the Wall Street Journal, the magazine, and other authoritative media agree that Groupon is the fastest company in history to reach US$ 1 billion in business history.

What is different from Amazon, Google, or Microsoft Web sites is that Groupon is not essentially an enterprise that is based on technology innovation, but a marketing revolution that is able to flexibly use the technology of the Internet.In short, Groupon is a website that offers "half-price everyday", "the best of the day", and the design of the website is simple and straightforward. Consumers can understand what's the cheapest, fun discount today. Just a bit of a big "BUY" on the web page will be good.Groupon's biggest rival, LivingSocial, has finalized a $75 million investment deal with Amazon's website.Other heavyweight websites, including Facebook, Yelp, Travelzoo, OpenTable, have introduced similar functions to Groupon.

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We can clearly see that the first wave of Internet surges in the past two years is not the same in terms of the first wave of Internet-buying websites.In the year 2000, most of the Internet listed companies had no real profits, but this time it was very different. Facebook was rapidly growing in a short period of time, and more Internet companies had been using Apple's i-store and app models to become the main store.By the end of last year, the revenue of shops has reached 320 million yuan, and the after-tax surplus was $38.46 million. The current capitalization of $1.29 million, or $3.12 per share, has been estimated to be 5.08 yuan per share.

The gains from the store's streets have also made investors and Internet companies feel quite excited.Another website operator, "Love Apartment", also announced the launch of an IPO plan on the same day that it would submit a cabinet application in the third quarter, and it is expected to complete the listing by the end of next year.

Although there are not many Internet companies listed in Taiwan today, they have not yet been able to form a group of stocks. In the past, it was hard to assess profits. It was less easy to attract investors. But after the first Artillery of the Second Wave of the Internet Revolution, I believe more businesses and investment opportunities will be available here.Although the mainland's Internet business is going through the first wave of revolution, it is recommended that we avoid the sidelines. As for the latest developments in the US and Taiwan companies, the new gold may be found in the new gold market.